Aviva Sieber, of Sieber Designs, knows full well what goes into the creation and planning of a quilt; she has been quilting for over 15 years and selling her designs for four.
Even though she has an ability to knit, crochet and cross stitch, her real passion is quilting and sewing. “I create all of my designs on my own. I am inspired by color and placement, and then just let it flow,” Aviva said about her design creation process.
Halloween Quilt with Dancing Witches
She says she always has a plan of what she is going to make, but does not have a final vision until she begins to sew. “Sometimes I have a definite idea, but not always,” she says. That is why she really enjoys her scrappy purses since they are bits and pieces of her left over quilt fabrics that seem to fall together for her once she lays them out. “Even after I lay them out together, the focus is not truly determined until I pick the thread color!”
Aviva is inspired by color and more color with a pattern or two thrown in for good measure. Her eye goes to the Cotton batiks in particular. “I love the colors, and the prints that are used in these fabrics,” she said. “I especially love that they are hand dyed and somewhat inconsistent in that way.”
Green Batik Hip Purse in Upcycled Fabrics
“I love the creation process and seeing what can become of just a bunch of fabric,” Aviva said. “I like that every piece that I make is an original work, and that when someone purchases it, they know they have something that is one-of-a-kind.”
She believes that hand-stitching everything in her work is part of an important step in keeping with the handmade tradition, even though, she finds stitching the bindings the least favorite part of her craft.
Quilt for Baby in Bright Circles
Aviva has been selling her work online for several years on both Etsy and Artfire. She does try and do 15 shows a year in her local western Massachusetts area where she is on the Board of Directors for a local artisan group. Her group encompasses artists, artisans and crafters from the Western Massachusetts area. She sticks to handmade shows and does not sell at festivals that allow buy-it-sell-it type items. “I live in Northampton, Massachusetts. This is a very artistic community and there are a lot of galleries here,” she said. “It is a great place to be an artist!”
Aviva is a full-time studio owner and spends a good 12 hours or more in her studio daily whenever possible. She also has a 12-hour a week job for 38 weeks a year at the local college, which helps her to pay off her graduate student loans. Even on the days where she is working at the college, she still spends four hours in her studio, which is her favorite place to be.
Every day is spent creating. She puts in 3-10 hours daily in her creation mode and then marketing where needed.
Aviva advises new quilters and those who are interested in working in fabric to take chances with their fabric selections.
Asian Inspired Kindle Cover
Aviva’s perfect day is to sew all day long and she is most relaxed when she is sewing. “If I don’t get to sew on a particular day, I am definitely not as pleasant to be around,” she warns.
Aviva is a Certified Handmade Artisan and a Guild Artisan of the Artfire Community.
You can visit Sieber Designs on Artfire.
Follow the trail of color by connection with Aviva on Twitter, Facebook and her websites.